REAL CANADIAN SUPERSTORE

Superstore’s product offering is as diverse as their customer base, which makes them the most inclusive grocery store in Canada. We helped them uncover this truth and transformed a pretty unglamorous megastore brand to a place where literally everyone wants to shop.

Agency:123w

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THE BAY

We went in-house and helped steer a 350-year-old brand into the uncharted waters of 2023. We came in to shift the customer base from panty-buying old ladies to millennials, which we did through partnerships, owned brands and we even breathed new life into old school events like Bay Days.

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TARKA RAINGEAR

It rains a solid half of the year in BC, which makes it hard to enjoy the awesome things people like to do outside. We solved that by designing and manufacturing some gear and built a pretty cool brand around it.

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ATHLETICS CANADA

The goal was to shift a dull, semi-governmental sporting brand into something that stood up to the kickass athletes it represented.

Agency: 123w

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